penix productions

WHY STRATEGIC STORYTELLING?

Humans receive more than 3,000 messages a day – billboards, posters, street signs, radio commercials, TV advertisements, social media and more. Most are non-events, often ignored. But every so often a message lingers a little longer, you catch a whiff, your ears perk up, and for a moment you pay attention.

How does your agency or business hone one of these messages that stick?

Strategic Storytelling - that’s how. Storytelling frames a message into context. It makes messages easier to digest. It’s an evolutionary tool used to make sense and process the world. Nearly 70 percent of mankind’s interaction is framed in stories.

With more than 15 writing awards and nearly two decades of experience, our team crafts your story for you. We frame your message in a multi-pronged approach across digital and conventional marketing techniques, which optimizes reach and maximizes profits, donor base and more.

Let us tell your story.