CONTENT MARKETING

EXPAND YOUR REACH

TAILOR YOUR MESSAGE

Developing content on a consistent basis is a difficult feat — and developing effective content is even harder. Some business owners opt to do it themselves in an attempt to save money, but the outcome is typically underwhelming. Content marketing takes time and talent, which are both of equal importance. From social media and blogs to white papers and click-worthy paid ads, we can help build a digital presence with the potential to convert. Don’t take time away from your business—let our team provide the expertise you need.

  • TOP-FLIGHT SEARCH RANKINGS — We ensure that your website is optimized for targeted, likely-to-convert key topics that your potential customers are searching for.
  • DRIVEN LEADS — The goal of marketing is to drive leads – and that’s what we’ll do. By crafting content that speaks to your customer’s needs, using relevant topics, and increasing your visibility in the search results, we’ll send you qualified visitors who are likely to convert.
  • STRONG LOCAL PRESENCE – Local business owners know that it is important for their customers to be able to find them and learn about their goods and services. We’ll optimize your site to reinforce your physical location, making sure you are easy to find and stay competitive in local, national and international search engine results.

    • IDEATION

    Never run out of topic ideas thanks to our process of brainstorming and researching topics that are of interest to your customers, that support your company’s marketing goals. We’ll research and develop buyer personas, audit your existing topic coverage, and design a content strategy tailored to the needs of your customers.

    EDITORIAL COMPOSITION

    Drive current and potential customers to action by giving them the information they are looking for about the benefits of your products or services, and why they should choose you over your competitors. Expert content writers will produce original, industry-focused content based on both research and first party information collected from you in an interview-style consultation call.

    GRAPHIC DESIGN & USER EXPERIENCE

    Engage visitors across multiple platforms with captivating visuals created by our in-house graphic design team. Your brand presence will be consistent and recognizable across your website, blog, paid ads, and social media.

    PUBLICATION

    Save time and frustration by letting our savvy production team publish the original content on your website or on related sites that make sense for your audience. Let us take care of the placement, formatting, and technical headaches!

    DISTRIBUTION & PROMOTION

    Expose your content to your audience with targeted distribution and promotion on social media and other content platforms.

    Penix Productions analyzes and leverages SEO metrics with digital content and social media posts that generate page views with optimal Internet traffic generating increased ad revenue for new business or public-sector growth. We identify the social media platforms preferred by your audience, and tailor our messaging and marketing plans with social media posts that reach and motivate them. Expertly created content with photos and videos and well as text will give your organization, products and outreach the spark they need to revererate throughout the platforms that you want to reach.